Safety groups argue that the distraction this potentially causes for drivers is an additional safety risk (indeed, in the USA it is estimated that some 25% of road traffic accidents are caused by mobile phones). “You could get caught up your experience and forget that you're driving,” John Ellis, a global technologist at Ford, said. But Bergquist countered that voice-activated internet technology could actually help to improve car safety, not least because so many drivers ignore the ban on hand-held mobile phones anyway. “You can't stop people from doing this,” he said, “but car manufacturers are able to create a system that is a million times safer than people updating Facebook on a phone in their laps.”
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